At the beginning of the dmu journey, we thought financial clarity was the foundation of success and confidence in money management. Accurate tracking of a project, operation, sales, supply, inventory or advertising; Being able to measure and report the results allowed us to step forward with confidence.
However, when we researched, we saw that the systems where we could manage all these in one place were offered with monthly subscriptions of thousands of liras. For dmu, which started out with zero capital, this meant a new expense item from day one.
Then we asked a bigger question: How many entrepreneurs, how many SMEs, how many factories, how many production facilities, how many dealers and how many families need these tools?
How many people who are trying to start and grow their business or just keep track of their income and expenses have to pay every month to meet a need almost as basic as breathing?
Being able to track finance, sales, supply, stock, operations and advertising should not be a privilege.
Moreover, because it is free, it is not incomplete, simple or sloppy; as a comprehensive, continuously developed application and available in 15 languages.
Because in our opinion, the idea that free has to be bad is as wrong as unnecessary subscriptions. If we have value that can really make things easier for people, we don't want to limit it to just those who can pay.
dmu ONE is an indication of what kind of brand dmu wants to be. We care not only about making money from our work, but also about creating value in return for our work. The growth of the people we walk with means our growth, too.
Therefore, if we can share one of the most comprehensive products we have for free, imagine how far we want to go in the services we offer to the people we walk with.
At the heart of dmu is a single impulse:
bring.